v3.20.1
Segment Information and Geographic Information
3 Months Ended
Mar. 31, 2020
Segment Reporting [Abstract]  
Segment Information and Geographic Information
Note 12 – Segment Information and Geographic Information
The Company determined its operating segments based on how the chief operating decision maker (“CODM”) manages the business, allocates resources, makes operating decisions and evaluates operating performance.
In the third quarter of 2019, the Company determined it has five operating and reportable segments: Rides, Eats, Freight, Other Bets, and Advanced Technologies Group (“ATG”) and Other Technology Programs. Prior to the third quarter of 2019, the Company had two segments, Core Platform and Other Bets. The Company revised prior comparative periods to conform to the current period segment presentation. The Company’s five segments are as follows:
Segment
 
Description
 
 
 
Rides

The Rides products connect consumers with Drivers who provide rides in a variety of vehicles, such as cars, auto rickshaws, motorbikes, minibuses, or taxis. Rides also includes activity related to the Company’s U4B, Financial Partnerships, and Vehicle Solutions offerings.



Eats

The Eats offering allows consumers to search for and discover local restaurants, order a meal, and either pick-up at the restaurant or have the meal delivered.



Freight

Freight connects carriers with shippers on the Company’s platform, and gives carriers upfront, transparent pricing and the ability to book a shipment.



Other Bets

The Other Bets segment consists of multiple investment stage offerings. The largest investment within the segment is the Company’s New Mobility offering that refers to products that provide consumers with access to rides through a variety of modes, including dockless e-bikes and e-scooters. It also includes Transit, UberWorks and the Company’s Incubator group.



ATG and Other Technology Programs

The ATG and Other Technology Programs segment is responsible for the development and commercialization of autonomous vehicle and ridesharing technologies, as well as Uber Elevate.
For information about how the Company’s reportable segments derive revenue, refer to Note 2 – Revenue. The Company’s segment operating performance measure is segment adjusted EBITDA. The CODM does not evaluate operating segments using asset information and, accordingly, the Company does not report asset information by segment. Segment adjusted EBITDA is defined as revenue less the following expenses: cost of revenue, operations and support, sales and marketing, and general and administrative and research and development expenses associated with the Company’s segments. Segment adjusted EBITDA also excludes any non-cash items or items that management does not believe are reflective of the Company’s ongoing core operations (as shown in the table below). The following table provides information about the Company’s segments and a reconciliation of the total segment adjusted EBITDA to loss from operations (in millions):
 
 
Three Months Ended March 31,
 
 
2019

2020
Segment adjusted EBITDA:
 
 
 
 
Rides
 
$
192


$
581

Eats
 
(309
)

(313
)
Freight
 
(29
)

(64
)
Other Bets
 
(42
)

(63
)
ATG and Other Technology Programs
 
(113
)

(108
)
Total segment adjusted EBITDA
 
(301
)

33

Reconciling items:
 
 
 
 
Corporate G&A and Platform R&D (1), (2)
 
(568
)

(645
)
Depreciation and amortization
 
(146
)

(128
)
Stock-based compensation expense
 
(11
)

(277
)
Legal, tax, and regulatory reserve changes and settlements
 


(19
)
Goodwill and asset impairments/loss on sale of assets
 
(8
)

(193
)
Uber Eats India transaction and related costs
 

 
(10
)
COVID-19 response initiatives
 

 
(24
)
Loss from operations
 
$
(1,034
)

$
(1,263
)
(1) Excluding stock-based compensation expense.
(2) Includes costs that are not directly attributable to the Company’s reportable segments. Corporate G&A also includes certain shared costs such as finance, accounting, tax, human resources, information technology and legal costs. Platform R&D also includes mapping and payment technologies and support and development of the internal technology infrastructure. The Company’s allocation methodology is periodically evaluated and may change.
Geographic Information
Revenue by geography is based on where the trip or shipment was completed or meal delivered. The following table sets forth revenue by geographic area for the three months ended March 31, 2019 and 2020 (in millions):
 
 
Three Months Ended March 31,
 
 
2019
 
2020
United States
 
$
1,757

 
$
1,991

All other countries
 
1,342

 
1,552

Total revenue
 
$
3,099

 
$
3,543


Revenue grouped by offerings is included in Note 2 – Revenue.