Additional Financial Information (Consolidated Statements Of Income) (Details) - USD ($) $ in Millions |
12 Months Ended | ||
|---|---|---|---|
Dec. 31, 2019 |
Dec. 31, 2018 |
Dec. 31, 2017 |
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| Additional Financial Information [Abstract] | |||
| Advertising expense | $ 6,121 | $ 5,100 | $ 3,772 |
| Interest expense incurred | 8,622 | 8,450 | 7,203 |
| Capitalized interest | (200) | (493) | (903) |
| Total interest expense | $ 8,422 | $ 7,957 | $ 6,300 |
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- Definition Amount charged to advertising expense for the period, which are expenses incurred with the objective of increasing revenue for a specified brand, product or product line. Reference 1: http://www.xbrl.org/2003/role/disclosureRef
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- References No definition available.
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- Definition Total interest costs incurred during the period and either capitalized or charged against earnings. Reference 1: http://www.xbrl.org/2003/role/disclosureRef
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- Definition Amount of the cost of borrowed funds accounted for as interest expense. Reference 1: http://www.xbrl.org/2003/role/disclosureRef
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- Definition Amount of cash paid for interest capitalized, classified as investing activity. Reference 1: http://www.xbrl.org/2003/role/exampleRef
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